WATCH OUT for counterfeit perfumes in AUSTRALIA! First story as seen on Channel Sevens 'Today Tonight' program. Second story as seen on Channel Sevens 'Today Tonight' program. They have EXACTLY the same designers name, almost identical bottle, label, box (but contain less, inferior and dangerous substances!) and very similar fragrance! The bottles on the left of each type above were brought to our attention by concerned people. We confirmed they are fakes. Apparently bought from street vendors, and markets for under $20 each. Click here for an Australian Customs News. 30,000 bottles of counterfeit perfume seized! HOW CAN YOU TELL WHAT is FAKE? It's not easy. Counterfeiters have become masters of their crime with the aid of modern digital imaging and printing techniques. They are capable of producing almost identical replicas of ALL the major leading perfume brands on the market today. As a consumer you may never really know, UNTIL you experience the actual fragrance which may be close to but not exactly as it should. You'll discover that the perfume does NOT last as long, perhaps as little as one hour instead of half a day or longer as is the case with original designer perfume. Get your FREE copy of our in house - "20 Point Authenticity Checklist" - How to Spot Fake Perfume (PDF format) Click here to download NOW NEW - Verification Service Do you need a perfume verified for its authenticity? Often with disputes you are required to obtain a reputable third party opinion. We are able to help you. Perfume.com.au can be that reputable third party you need. Note: This used to be a free service, but due to the dozens of requests we receive weekly, we've had to introduce a $40 fee which helps to cover costs such as handling, return delivery & packaging etc. The perfume will be returned to you with our written opinion. To proceed, you need to send us the perfume with as much information as you can. e.g. Where you obtained it from, how much you paid, what makes you think it could be fake etc. (Include credit card details or a money order for the $40 fee). Send to: PERFUME VERIFICATION SERVICE P.O.BOX 102 KALORAMA VIC 3766 Click on any of the following articles for some very interesting reading: - L'Oreal to take legal action against eBay over sale of fakes . - Moscow News article on FAKE perfume made in Turkey. - China exports $141 Million fake goods in past 12 months. - Counterfeit cosmetics challenge market. Counterfeiting is a huge problem globally, with millions of counterfeit goods being produced and sold every year. It is estimated that up to 10% of perfumes and toiletries in the market place are fakes... HEALTH RISKS Counterfeit perfume does not undergo the usual safety standards that are applied to all cosmetics and toiletries around the world. When cheaper, inferior ingredients are used, these may cause allergic reactions in people with sensitive skin and could also stain garments. Click here for newspaper article on FAKE perfume causing itching. OUR IN-HOUSE QUALITY CHECK We have established a 20+ point checklist which covers such things as:- label material & embossing; bottle thickness & quality; cap molding marks; typesetting, clarity, colour and fragrance of the perfume etc. Click here to download your FREE COPY SOURCE OF SUPPLY Repuatable Merchants only deal with respected and well established suppliers and manufacturers around the world. They do NOT buy from market stall holders, backyard importers, suspect overseas web sites, eBay or anyone that has not verified as legitimate. BEWARE OF OLD STOCK and STALE PERFUME Perfume does deteriorate. The time period depends on temperature, light and length of storage. Sometimes when stores close down, they SELL OUT their old perfume stock. Don't get caught out. Repuatable Merchants always ensure their perfume is FRESH, not old. The Perfume Scam Don't get ripped off!